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Calidad Revistas Científicas Españolas
VOL.
23(1)/
2010
Author / Kathrine LIEPINS Profesora de Taller de Actualidad, Periodismo Interpretativo y de Opinión Pública y de Opinión y Periodismo Informativo.
Author / William PORATH Associated Professor, School of Communications, Pontificia Universidad Católica de Chile.
Author / Soledad PUENTE Profesora de Oratoria y Narración Visual
More authors:  1 2 3
Article / How to improve the comprehension of television news

Abstract /

The comprehension of the news is an issue for journalism. This paper tries to make an effort in that sense, trying to probe that the viability of the concept “foco editorial” as a strategy that leads the elaboration of the television news, as a way to avoid multiple meanings of the informative message and contribute to comprehension of the receptor. The concept is the main idea that gives a specific intention to the visual narration process. The objective of this investigation is to probe that news elaborated following the elements that compose the concept “foco editorial” are associated to a better understanding of the viewer.

Keywords /

News, Television, Comprehension, Focus, Journalism, Image

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